Shortly after FC Bayern Munich, Inter Milan is also confirmed as a video game partner of eFootball. This exclusive contract has consequences for FIFA developer and competitor EA Sports.
Konami secures exclusive licensing rights to Inter Milan in eFootball series. Konami calls the eFootball developer’s deal “one of its biggest football partnerships.”
Inter Milan will be exclusive to eFootball from July 2024. Konami publicly announced this in its press release last Friday. Both sides will thus have a “Global Video Game Partner Status.”
A multi-year partnership agreed between Inter and KONAMI: the leading gaming company will be the Club’s Global Football Videogame Partner, Youth Development Centre Partner and Training Kit Back Partner.
👉 https://t.co/E7TwnYPuLW@play_eFootball IMPartner pic.twitter.com/X8HnLJzdXy
– Inter (@Inter_en) July 1, 2022
What does this mean for FIFA 23?
Nothing should change yet in the FIFA 23 title that will be released this year because of this partnership. The last FIFA title of its kind is expected in late September or early October and will be replaced a year later by its successor, EA Sports FC. Only under EA’s new video game name will the cooperation between Inter Milan and Konami have an effect.
Fact is: From July 2024 at the latest, Inter Milan will not exist as a name in EA Sports FC, nor will the San Siro stadium be seen. Konami has made this clear because “no other video game” will have access to the traditional Italian club. Version 2.0.0 will also launch in the free-to-play game eFootball and the exclusive partnership from July 2024. “The partnership itself will include many different advertising, image and activation rights,” the press release said.
“This will include authentic jerseys, the newly designed training jersey and the infamous San Siro stadium in the game” it continues. In terms of esports, there will also be an Inter presence. The club will compete in the “eFootball Championship Pro” competition.
Konami will also be present at the Inter training ground in the future. As part of the “multi-year partnership”, the eFootball lettering will also adorn the backs of Inter Milan’s training jerseys. This will affect both the men’s and women’s professional teams, the club confirmed. In addition, Konami will feature as a name on the training pitch, which is the home ground of the women’s and youth teams.
Cooperations with Bayern Munich and AC Milan
Konami extended his contract with FC Bayern Munich just a few days ago. AC Milan has also signed a new contract with the Japanese company. This makes Inter Milan the third top international club in a very short time to join forces with the eFootball publisher. Meanwhile, Juventus Torino seem to be available again at competitor EA Sports after the expiration of their three-year contract.
